Standing out at a Career Faire can make a difference in your job hunt. Career Faires are starting to pick up, and a major job search company is running some nice ones, called Targeted Job Fairs. At a Silicon Valley Job Faire in January, 10 companies as showing up, and Dice has 82 career faires scheduled for 2010 across the States.

How do you compete at a Job Fair? The competition can be noteworthy, but you can help yourself jump out from the bunch with advance homework. At AA-Careers, we have a simple step-by-step process to prepare. Planning to go? Here’s how to prepare:

First, investigate the companies that are going and pick your targets. Use the web to check out the organizations that are there beforehand. Go to their internet sites and see if they have their job openings listed. Pick a sensible number to go after, and get ready to spend about an hour researching each one. It’s hard to do more than 9 in a day, and three or four is a much more reasonable target. For each hiring company, you want to know: recent news, key product lines, and contacts you know. Try to see if you know anyone at the target companies. You should end up with a page or two of research for each company/job.

Second, if there are job openings on the web, read them to see what the hiring manager is looking for. Create a mapping of your achievements and skills to the demands of the job. Make the terminology match. If the hiring organization calls customers "clients", your resume should do the same thing. The achievements should be written in the style of the hiring company.

Third, create a ‘mini sales pitch’ for each likely company/position combination. Write down a 60 second ‘thumbnail’ that you can repeat out loud showing why you are a special candidate for that job. You’ll use this in your resume and when you meet the company at the job kiosk.

Fourth, modify your resume for each opportunity. The objective on your resume should exactly match the job you’re want. The executive summary should be a written form of your “mini sales pitch” for the job. Then choose the accomplishments and skills that most clearly match the job prerequisites. Especially at a Career Fair, the purpose of your resume is a sales tool for you – to get you on-site job interviews. It should be obvious to see that you’re a match based on your resume.

Fifth, practice your ‘mini-sales-pitch’. Collect your research and the resume for each spot - bring a couple of copies for each – and put each in a understandably marked folder. Keep them in a lightweight briefcase or folio.

Finally, dress and prepare as if you’re doing on-site interviews. Dress well and be fittingly groomed. Avoid strong cologne or perfume…use any eau de cologne or perfume meagerly, if at all.

Remember to smile, and good hunting!

In essence affliliate marketing is a lot like an auction house. You push the assorted items goods and services on your internet site in return, you will have a commission from every lead. It isn’t as much work, very few operating costs, it works while you sleep, and it is easy to master.

At the beginning, you must make a decision as to which items or niche area best suits your interests. To get this out of the way, you need to find out solutions to issues a certain customer profile is expecting, and then find out how you can help them. An efficient method of accomplishing this quickly is to look for specific sets of highly targeted words or phrases; more often than not customers look for these less often, however they will convert far more into sales.

These essential keywords can be found by using Micro Niche Finder. Data compiled by Micro Niche Finder or similar programs and services results in associated terminology in a comprehensive list format which you can focus on in order to obtain top listing on internet searches.

Further info is also accessible by the application, for example search frequency, the exact number of competing internet sites, and details on your competitors too. Finally, Micro Niche Finder information can help identify appropriate domains, help you in putting together your internet site, and also reveal desirable products to sell. The next step is to build a website; yet you still have a couple of essential tasks to complete. It’s important to fine tune your web site to improve your ranking on the search engines. Here SEO Elite information and alternative programs can help may help. This computer program automatically analyzes the web sites of the competition and will advise you exactly what you can do to have top position in the search engine listings. With applications like SEO Elite, info generated from the program tells you where to look for links, the best keywords, and even an extensive listing of sites for submitting articles to refer to. Concisely, Seo Elite information is much like to the information you would receive when you consult an experienced SEO professional. When you know what market sector you want to concentrate on, design your advertising, and your site has been constructed, then you are ready to get your site up in the search results. The profits will roll in regularly and wonder why you doubted that this style of marketing would work for you!

In essence affliliate marketing resembles e-bay. Different good and services are pushed on your web pages in return, each lead brings in a percentage. It isn’t nearly as much effort, few overheads, it works 24 hours a day, and even better, it’s comparatively simple to master.

The first step you need to take is to determine what products or area best suits you. A way of going about this is, find out what solutions to a given problem a particular group of individuals are experiencing, and which solutions are available to help them. An efficient way of achieving this is finding unique long tail keywords; broadly speaking people look for these less frequently, but they convert far more.

If you want to discover these important keywords, you should use applications such as Micro Niche Finder. Data compiled from this computer program or analogous applications and services compiles related keywords and phrases in a list which you may focus on in order to get top position on internet searches. Micro Niche Finder data will also recount how many searches each word or phrase gets, precisely how many other sites are using them, and how strong those websites are. Lastly, the data generated can identify desirable domains, help you put together your internet site, and even point out the greatest sales opportunities. The next step is to construct a internet site; yet you will obviously need to do more than simply that. Getting the top ranking on web based search engines demands the optimization of your website. This is where Seo Elite information comes in. Competing websites are analyzed by SEO Elite information which then provides advice on improving search results. With applications such as SEO Elite, data supplied by the program suggests where to get links, the most profitable keywords, and a list of sites to submit articles for reference. Succinctly, SEO Elite information is the same sort of suggestions you may get from an experienced SEO specialist.

Once you have decided on your target market, set up some advertising, and your website has been put together, then you are ready to get your website up in the search results. You’ll pick up a steady paycheck and question why you doubted that this method of marketing could work for you!

When Thomas Edison’s light bulb finally burned for 45 straight hours he said, “If it will burn that number of hours now, I know I can make it burn a hundred.”

What does this have to do with internet marketing?

Everything.

You see, if you can make 1 sale, you should be able to make a hundred sales.

The problem is many internet marketers are only making a sale here or there (if any at all), but if you are making ANY sales…you should be making MANY sales.

Here are some tips on how to multiply your sales:

1. Sell the reprint/reproduction rights to your products. In doing so, you can make the equivalent of 15-20 sales in a single sale.

2. You could upsell to your customers. When a customer arrives at your order page, tell them about a few extra related products you have for sale. They could just add it to their original order. Remember, if a customer is willing to buy one thing from you, they are likely to buy several things from you.

3. When you make your first sale, follow-up with the customer. You could follow-up with a “thank you” email and include an advertisement for other products you sell. You could follow-up every few days, weeks, or months. Of course, in order to a have a strong follow-up campaign you need to have a good autoresponder. Getresponse.com is one I highly recommend that gives you everything you need for a strong follow-up email campaign (http://www.money-teacher.com/getresponse.htm)

4. Tell your customers if they refer four customers to your web site, they will receive a full rebate of their purchase price. This will turn one sale into three sales.

5. When you sell a product, give your customers the option of joining an affiliate program so they can make commissions selling your product. This will multiply the sale you just made. Setting up an affiliate program is simple. Clickbank is just one a several companies that will handle all your affiliate needs for a very small fee. However, you can also purchase software such as AssocTRAC 4.0 that is an all-in-one affiliate management solution (http://www.marketingtips.com/assoctrac/t.x/806885).

6. You could cross promote your product with other businesses’ products in a package deal. Instead of working against your competition, why not try working with you competition?

7. When you ship out or deliver your product, include a coupon for other related products you sell in the package. This will attract them to buy more products from you.

8. Sell gift certificates for your products. You’ll make sales from the purchase of the gift certificate, when the recipient cashes it in. They could also buy other items from your web site.

My point is this…

If you are making any sales at all then you owe it to yourself to turn those few sales into many sales. Start trying some of these tips and you’ll do just that.

Copyright 2004 Adam Waxler

About The Author

Adam Waxler owns and operates The Money Teacher web site and publishes The Money Teacher’s Home Business Tips Newsletter teaching others how to reach online success. To get your free newsletter subscription send a blank email to: newsletter@money-teacher.com or visit our web site at http://www.money-teacher.com.